The Sealtest Food Adviser – March/April 1940

Description

This is “The Sealtest Food Adviser” from March/April 1940. The booklet has menus, recipes, articles and black & white and color photographs. It contains 16 pages and measures approximately 5.5 x 7.5 inches.
Sealtest Dairy is a Good Humor-Breyers brand for dairy products. Formerly a division of National Dairy Products Corporation (precursor to Kraft Foods, Inc.), it produced milk, cream, ice cream and lemonade.
Sealtest had milk and ice cream plants across the midwestern and northeastern part of the United States, with large operations in Chicago, Milwaukee, Cleveland, La Crosse, Wisconsin, Huntington, Indiana, Rockford, Illinois, Philadelphia, Baltimore and New York City. Its Mid-South operations were based in Nashville.
The Milwaukee operation was purchased from a family-owned dairy operation, Luick Dairy, in the late 1940s or after. The Sealtest brand was originally a franchise, much like the 'Quality Chekd' dairy brand - local milk bottlers bought the rights to the Sealtest name in their market areas. Luick and presumably all the other franchisees were bought up by National Dairy Co.
The Sealtest brand was ultimately acquired from Kraft (along with Breyers) in 1993 by Unilever, which retains the underlying rights to the brand.
Sealtest milk products are currently produced and packaged by Milkco, Inc. of Asheville, North Carolina, a subsidiary of Ingles Markets, Inc. The brand name is licensed from the Good Humor-Breyers subsidiary of Unilever. All Sealtest ice cream products have been discontinued.